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My Tweets
When Internal Goes External & A New Logo
Posted on Sunday, April 14th, 2013
This blog focuses on communicating/marketing of the external variety. But there are rare times when internal company communications go external and it’s a good idea to be aware of the hidden dangers. CL&P’s disastrous public relations regarding the restoration of … Continue reading
Mop Up
Posted on Friday, February 8th, 2013
It’s said that communications professionals earn their money not in the promotion of a company’s good deeds but rather cleaning up the messes that inevitably arise. Last month, a Facebook post with a photo of an 11” sandwich – with … Continue reading
Newtown, Part II
Posted on Friday, January 18th, 2013
It’s now been one month since the tragedy at Sandy Hook Elementary School and there are additional public communications worthy of review. Out of Touch: The National Rifle Association’s statement on December 21st advocating armed guards at every school. Really? It’s … Continue reading
Communications from a Tragedy
Posted on Wednesday, December 19th, 2012
Media coverage of the tragedy that took place in Sandy Hook Elementary School on December 14 stirs and re-stirs a wave of emotions. It is also worth a look at professional communications that have taken place following the massacre of … Continue reading
Climate Change For The Media
Posted on Wednesday, November 21st, 2012
After some time off from posting, it’s time to resume a regular schedule of insight into marketing, media and public relations. High profile PR missteps of public officials are well-documented in previous entries in this blog. However, similar gaffes by … Continue reading
Spokesman For The Law
Posted on Tuesday, July 17th, 2012
News outlets throughout Connecticut covered the recent incident in Torrington in which a State Trooper shot and killed a city resident. Handling the media duties for the State Police, as always, was longtime spokesman Lt. J. Paul Vance, someone whose … Continue reading
You Say You Want a Revolution…
Posted on Sunday, May 20th, 2012
In a blog post earlier this year, we explored Connecticut’s unique challenge in its embryonic, $27 million branding campaign. State officials have now announced the slogan centerpiece of the campaign. Still Revolutionary Okay, that doesn’t do much for me personally … Continue reading
Eyes Of The World
Posted on Friday, April 6th, 2012
There’s nothing new about Social Media…but it continually teaches lessons about what not to present for the world to see. An Oxford, CT high school student recently died in a tragic single vehicle crash with a fellow teenager at the … Continue reading
Pitchmen Of A Bygone Era
Posted on Tuesday, March 20th, 2012
Hollywood is accomplished in glamorizing many things…countless historical figures, gangsters, pirates…even, ridiculously, vampires. But a trade that’s received one of the highest quality tinseltown makeovers imaginable is that of the advertising industry, via Mad Men. To anyone in marketing, or … Continue reading
Connecticut’s Branding Challenge
Posted on Sunday, February 26th, 2012
The state’s Office of Culture and Tourism held several outreach sessions this week as part of a $20 million+ effort to market the state for tourism purposes. State officials used these opportunities to allow local businesspeople to join together and … Continue reading
